Monday's presentation was full of interesting sparks. Of all the eleven teams, only one chose to present FB app, which is Sims Social. The others all chose to present ipad apps. That's not so surprising as Ipad(Tablets) is the most recent platform and there are a lot of blank spaces for us to fill in. The ten ipad apps shared in the seminar covers various fields like e-payment, news-media, education. What surprised me most is that many of us find education a very promising area for mobile app development...As ipads are being utilized as an educational tools in various educational levels, education is really going to be a great pie. Wait, I need to finish comments for my assigned app first. Pulse News, a news media app with good social features.
News media are getting more social and mobile and probably "cloudy" in the recently years. Organizing news media contents can be a promising area since there are always interesting things happening around and people just have the great pain to organize large amount of information from various sources.
Like many news media apps, the technology behind Pulse News is not really that profound. It is just a RSS reader with more customization and social features. Compared with many news media apps like Flipboard, the UI is not really that awesome. However, it's good, in a way that users know how to use it the first time they try this app.But unfortunately, other news media apps also have got a very good user experience.
What is really bad about it is, as mentioned by Vaarnan, the search contents cannot be customized. It implements Google to search the relevant contents, which is not really that customized for users. Filters and more customized algorithm should be implemented in this app.
Vaarnan has also introduced a great feature about Pulse News-Users will not be redirected to a web browser for an external URL. The Pulse News has made a very good integration for information retrieval from external links. That's really really great.
Some original thoughts:
One idea comes to my mind. As the Mac OS Lion and the coming windows 8 is adding gestures and touch features on the desktop system, a news media app in other platforms (like the desktop app in these new systems and web browsers) with social features and touch experience can probably be very popular.
Another thought: How to compete with other apps with a better UI and UX? Compared with Flipboard, Pulse News is really not that outstanding. As is mentioned by Deepan, Flipboard team consists of many great programmers and they believe valuation without monetization. How can other news media app survive if there is such a great competitor? Probably no other way but to differentiate oneself in a way that fits the target group and fully customize the group' needs.